Feb 3rd, 2011
Setting up a Facebook Page for your Business
If you are a local business, company, band or brand that would like to start promoting on Facebook you can set up a Facebook Page or what used to be called a fan page where your family, friends and fans can “Like” your page. Once you get 25 people to “Like” your page then you can secure your custom user name or vanity URL.
Here is the starting page for everyone that wants to create a Facebook Page:
http://www.facebook.com/pages/create.php
What is the difference between Facebook Pages and Facebook Groups?
I get this question quite frequently and think of Facebook Pages as being the official profiles for entities, such as businesses and celebrities or brands and Facebook Groups for smaller groups to interact with each other around a common interest like a church group or athletic team. If you are interested in creating a Facebook Group you can still do so at:
http://www.facebook.com/groups/create.php
Another good reason to create a page for your business is that you can then create Facebook ads to promote your page or you can create and embed your own Like Box on your companies website by going here after your Facebook Page has been created:
http://developers.facebook.com/docs/reference/plugins/like-box
Happy Facebooking!
-Brian
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