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Apr 2nd, 2007
Apr 2nd, 2007
Google To Buy Double Click?
It appears that Google is in talks with Double Click to purchase the privately held company. With only Microsoft still in discussions of a purchase rumoured to be $2 billion dollars it seems Google has more spare cash on hand to make this a reality.
Full article here:
http://news.yahoo.com/s/nm/20070402/media_nm/doubleclick_google_dc
It appears the early rumors were true.
Today Friday the 13th 2007 - 11 days after we first reported the rumors, it has indeed been confirmed that DoubleClick was sold to Google for 3.1 billion dollars in cash.
http://www.pcworld.com/article/id,130722-c,industrynews/article.html
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